A
A/B Tests
A
... [Read more]
Abandoned Cart
A
... [Read more]
Above the fold
A
... [Read more]
Access
A
... [Read more]
Acquisition cost
A
... [Read more]
Ad Copy
A
... [Read more]
Ad Network
A
... [Read more]
Ad swap
A
... [Read more]
AdSense
A
... [Read more]
Advertising Budget
A
... [Read more]
Advertorial
A
... [Read more]
Affiliate
A
... [Read more]
Affiliate Marketing
A
... [Read more]
Affiliate Network
A
... [Read more]
Affirmative consent
A
... [Read more]
Alert
A
... [Read more]
Alias
A
... [Read more]
Alt Text
A
... [Read more]
Anchor Text
A
... [Read more]
AOL
A
... [Read more]
Application Program Interface (API)
A
... [Read more]
Application Service Provider (ASP)
A
... [Read more]
ASP
A
... [Read more]
Attachment
A
... [Read more]
Audience Segmentation
A
... [Read more]
Authentication
A
... [Read more]
Autoresponder
A
... [Read more]
B
B-to-B
A
... [Read more]
B-to-C
A
... [Read more]
B2B
A
... [Read more]
B2C
A
... [Read more]
Back-end
A
... [Read more]
Backlinks
A
... [Read more]
Banner Ad
A
... [Read more]
Bayesian filter
A
... [Read more]
BIMI
A
... [Read more]
Bing Ads
A
... [Read more]
BITNET
A
... [Read more]
Black Hat SEO
A
... [Read more]
Blacklist
A
... [Read more]
Block
A
... [Read more]
Blog
A
... [Read more]
Bonded Sender
A
... [Read more]
Bounce
A
... [Read more]
Bounce handling
A
... [Read more]
Bounce message
A
... [Read more]
Bounce Rate
A
... [Read more]
Bounces
A
... [Read more]
Brand
A
... [Read more]
Brand Identity
A
... [Read more]
Brand Image
A
... [Read more]
Brand Manager
A
... [Read more]
Breadcrumbs
A
... [Read more]
Broadcast
A
... [Read more]
Bulk folder (also junk folder)
A
... [Read more]
C
Call to Action (CTA)
A
... [Read more]
CAN-SPAM
A
... [Read more]
Canonical URL
A
... [Read more]
Catch-all
A
... [Read more]
Cell
A
... [Read more]
CGI
A
... [Read more]
Challenge-Response
A
... [Read more]
Challenge-response system
A
... [Read more]
Classified Advertising
A
... [Read more]
Click-Through Rate (CTR)
A
... [Read more]
Click-through tracking
A
... [Read more]
clickthrough & clickthrough tracking
A
... [Read more]
Co-registration
A
... [Read more]
Commercial email
A
... [Read more]
Conditional blocks
A
... [Read more]
Confirmation
A
... [Read more]
Confirmed opt-in
A
... [Read more]
Contact Form
A
... [Read more]
Content
A
... [Read more]
Content Marketing
A
... [Read more]
Conversion
A
... [Read more]
Conversion Rate
A
... [Read more]
Conversion Rate Optimization (CRO)
A
... [Read more]
Cost Per Acquisition (CPA)
A
... [Read more]
Cost Per Click (CPC)
A
... [Read more]
CPA
A
... [Read more]
CPC
A
... [Read more]
CPM
A
... [Read more]
Creative
A
... [Read more]
Creatives
A
... [Read more]
CRM
A
... [Read more]
Cross-campaign profiling
A
... [Read more]
Cross-post
A
... [Read more]
CSS
A
... [Read more]
CTR
A
... [Read more]
Customer Acquisition Cost (CAC)
A
... [Read more]
Customer Data Platform
A
... [Read more]
Customer Journey
A
... [Read more]
D
Database Management System
A
... [Read more]
Dedicated Server
A
... [Read more]
Deduplication (deduping)
A
... [Read more]
Deliverability
A
... [Read more]
Delivery tracking
A
... [Read more]
Denial-of-service attack (DOS)
A
... [Read more]
Deploy
A
... [Read more]
Digest
A
... [Read more]
Digital Marketing
A
... [Read more]
Direct Mail Marketing
A
... [Read more]
Direct Marketing
A
... [Read more]
Discussion group
A
... [Read more]
Display Ads
A
... [Read more]
Distribution Channel
A
... [Read more]
DMARC
A
... [Read more]
DNS
A
... [Read more]
Domain
A
... [Read more]
Domain name
A
... [Read more]
Domain Name System
A
... [Read more]
Domain Throttling
A
... [Read more]
DomainKeys
A
... [Read more]
Double opt-in
A
... [Read more]
Download
A
... [Read more]
Drip Campaign
A
... [Read more]
Dropshipping
A
... [Read more]
Dynamic content
A
... [Read more]
E
E-commerce
A
... [Read more]
E-commerce Website
A
... [Read more]
ECOA
A
... [Read more]
Effective rate
A
... [Read more]
A
... [Read more]
Email address
A
... [Read more]
Email appending
A
... [Read more]
Email Automation
A
... [Read more]
Email bounces
A
... [Read more]
Email client
A
... [Read more]
Email Domain
A
... [Read more]
Email Filter
A
... [Read more]
Email Friendly Name Aka Display Name, From name.
A
... [Read more]
Email harvesting
A
... [Read more]
Email header
A
... [Read more]
Email List
A
... [Read more]
Email Marketing
A
... [Read more]
Email Newsletter
A
... [Read more]
Email Prefix
A
... [Read more]
Email Vendor
A
... [Read more]
End User
A
... [Read more]
Enhanced whitelist
A
... [Read more]
Error 404
A
... [Read more]
Event triggered email
A
... [Read more]
Extensible Markup Language (XML)
A
... [Read more]
Eye Tracking
A
... [Read more]
Ezine (also e-zine)
A
... [Read more]
F
Facebook Ads
A
... [Read more]
Facebook Ads Manager
A
... [Read more]
Facebook Business Page
A
... [Read more]
Facebook Profile
A
... [Read more]
False positive
A
... [Read more]
FCC
A
... [Read more]
Featured Snippet
A
... [Read more]
Filter
A
... [Read more]
Firewall
A
... [Read more]
Footer
A
... [Read more]
Forward (also Forward to a Friend)
A
... [Read more]
Forward DNS Lookup
A
... [Read more]
FQDN
A
... [Read more]
Freeware
A
... [Read more]
From
A
... [Read more]
FTC
A
... [Read more]
FTP
A
... [Read more]
Full-service provider
A
... [Read more]
G
Gateway
A
... [Read more]
Gmail
A
... [Read more]
Goodbye message
A
... [Read more]
Google Ads
A
... [Read more]
Google Algorithm
A
... [Read more]
Google Analytics
A
... [Read more]
Google My Business
A
... [Read more]
Google Remarketing
A
... [Read more]
Google Search Console
A
... [Read more]
Gross Rating Points
A
... [Read more]
H
H1
A
... [Read more]
Hard Bounce
A
... [Read more]
Hashtag
A
... [Read more]
Header
A
... [Read more]
Heat Map
A
... [Read more]
Host
A
... [Read more]
Host name
A
... [Read more]
House list
A
... [Read more]
Hreflang Tags
A
... [Read more]
HTML
A
... [Read more]
HTML message
A
... [Read more]
HTTP (HTTPS)
A
... [Read more]
Hygiene
A
... [Read more]
Hyperlink
A
... [Read more]
I
Iframe
A
... [Read more]
IMAP
A
... [Read more]
Impression
A
... [Read more]
In-house list
A
... [Read more]
Inbound Marketing
A
... [Read more]
Index Page
A
... [Read more]
Instagram Ads
A
... [Read more]
Integrated Marketing
A
... [Read more]
Internet
A
... [Read more]
Intranet
A
... [Read more]
IP Address
A
... [Read more]
ISP
A
... [Read more]
K
Key Success Factors
A
... [Read more]
Keyword
A
... [Read more]
Keyword Density
A
... [Read more]
KPI
A
... [Read more]
L
LAN
A
... [Read more]
Landing Page
A
... [Read more]
Leads
A
... [Read more]
LinkedIn Advertising
A
... [Read more]
LinkedIn Profile
A
... [Read more]
Linkrot
A
... [Read more]
List
A
... [Read more]
List Broker
A
... [Read more]
List fatigue
A
... [Read more]
List host
A
... [Read more]
List hygiene
A
... [Read more]
List management
A
... [Read more]
List owner
A
... [Read more]
List rental
A
... [Read more]
List sale
A
... [Read more]
M
Mail bomb
A
... [Read more]
Mail loop
A
... [Read more]
Mail-merge
A
... [Read more]
Mailing list
A
... [Read more]
mailto
A
... [Read more]
Mainframe
A
... [Read more]
Market Share
A
... [Read more]
Marketing Analytics
A
... [Read more]
Marketing Automation
A
... [Read more]
Marketing Collateral
A
... [Read more]
Marketing Mix
A
... [Read more]
Marketing Objectives
A
... [Read more]
Marketing Research
A
... [Read more]
Merge-purge
A
... [Read more]
Meta Description
A
... [Read more]
Meta Keywords
A
... [Read more]
Meta Tags
A
... [Read more]
MIME
A
... [Read more]
Moderated list
A
... [Read more]
MSP
A
... [Read more]
MTA
A
... [Read more]
MUA
A
... [Read more]
Multi-part MIME
A
... [Read more]
Multi-threading
A
... [Read more]
Multipart/alternative
A
... [Read more]
MX
A
... [Read more]
N
Narrowcasting
A
... [Read more]
Nofollow
A
... [Read more]
Nonprofit Marketing
A
... [Read more]
Nth name
A
... [Read more]
O
ODBC
A
... [Read more]
Offload
A
... [Read more]
Omnichannel Marketing
A
... [Read more]
Open rate
A
... [Read more]
Open relay
A
... [Read more]
Open-relay
A
... [Read more]
Open-up rate
A
... [Read more]
Open-up tracking
A
... [Read more]
Operating system
A
... [Read more]
Opt-in
A
... [Read more]
Opt-out
A
... [Read more]
Organic Search
A
... [Read more]
Out-of-office replies
A
... [Read more]
Outsourcing
A
... [Read more]
P
Paid Search
A
... [Read more]
Pass-along
A
... [Read more]
Pay-Per-Click (PPC)
A
... [Read more]
A
... [Read more]
Permission
A
... [Read more]
Personalization
A
... [Read more]
Personalized Marketing
A
... [Read more]
Personalized Product Recommendations
A
... [Read more]
PGP (Pretty Good Privacy)
A
... [Read more]
Phishing
A
... [Read more]
Plain text
A
... [Read more]
POP
A
... [Read more]
Postmaster
A
... [Read more]
Preferences
A
... [Read more]
Preview pane
A
... [Read more]
Privacy
A
... [Read more]
Privacy policy
A
... [Read more]
Product Differentiation
A
... [Read more]
Product Lifecycle
A
... [Read more]
Product Positioning
A
... [Read more]
Product Range
A
... [Read more]
Promotional Mix
A
... [Read more]
Promotions
A
... [Read more]
Protocol
A
... [Read more]
Psychographics
A
... [Read more]
Q
Quality Score
A
... [Read more]
Query
A
... [Read more]
Questionnaire
A
... [Read more]
Queue
A
... [Read more]
R
Read email
A
... [Read more]
Redirect
A
... [Read more]
Referral
A
... [Read more]
Registration
A
... [Read more]
Relationship email
A
... [Read more]
Reply-to
A
... [Read more]
Responsive Web Design
A
... [Read more]
Return on Ad Spend (ROAS)
A
... [Read more]
Return on Investment (ROI)
A
... [Read more]
Return Rate
A
... [Read more]
Reverse DNS
A
... [Read more]
Reverse DNS Lookup
A
... [Read more]
Rich Media
A
... [Read more]
Robots.txt
A
... [Read more]
Router (Routing System)
A
... [Read more]
RSS
A
... [Read more]
S
Scalability
A
... [Read more]
Schema Markup
A
... [Read more]
Search Engine Marketing (SEM)
A
... [Read more]
Search Engine Optimization (SEO)
A
... [Read more]
Search Engine Results Page (SERP)
A
... [Read more]
Search Engines
A
... [Read more]
Search Query
A
... [Read more]
Seed emails
A
... [Read more]
Segment
A
... [Read more]
Select
A
... [Read more]
Selective Unsubscribe
A
... [Read more]
Sender ID
A
... [Read more]
Sender Policy Framework (also SPF)
A
... [Read more]
Sent emails
A
... [Read more]
Server
A
... [Read more]
Server
A
... [Read more]
Shared server
A
... [Read more]
Shareware
A
... [Read more]
Signature
A
... [Read more]
Signature file
A
... [Read more]
Sitelink
A
... [Read more]
Sitemap XML
A
... [Read more]
SMTP
A
... [Read more]
Snail mail
A
... [Read more]
Sniffing
A
... [Read more]
Social Media Marketing
A
... [Read more]
Soft Bounce
A
... [Read more]
Solo mailing
A
... [Read more]
Spam
A
... [Read more]
Spamcop
A
... [Read more]
SPF
A
... [Read more]
Sponsorship swap
A
... [Read more]
Spoofing
A
... [Read more]
SSL
A
... [Read more]
Streaming media
A
... [Read more]
Subject line
A
... [Read more]
Subscribe
A
... [Read more]
Subscriber
A
... [Read more]
Suppression file
A
... [Read more]
T
Tags
A
... [Read more]
Target Audience
A
... [Read more]
Targeting
A
... [Read more]
TCP / IP
A
... [Read more]
Test
A
... [Read more]
Text newsletter
A
... [Read more]
Thank-you page
A
... [Read more]
Throttling
A
... [Read more]
Title Tag
A
... [Read more]
Tracking
A
... [Read more]
Tracking Code
A
... [Read more]
Transactional email
A
... [Read more]
Twitter Advertising
A
... [Read more]
U
UCE
A
... [Read more]
Uniform Resource Locator (URL)
A
... [Read more]
Unique Reference Number
A
... [Read more]
Unique Selling Proposition
A
... [Read more]
Unique Visitors
A
... [Read more]
Unsubscribe
A
... [Read more]
URL
A
... [Read more]
URL (Uniform Resource Locator)
A
... [Read more]
User Experience (UX)
A
... [Read more]
User Interface
A
... [Read more]
User Interface (UI)
A
... [Read more]
V
Vendor
A
... [Read more]
Verification
A
... [Read more]
Video e-mail
A
... [Read more]
Viral marketing
A
... [Read more]
Virtual hosting
A
... [Read more]
Virus
A
... [Read more]
Vision Statement
A
... [Read more]
W
Web bug (also Web beacon)
A
... [Read more]
Welcome Email
A
... [Read more]
Welcome message
A
... [Read more]
White Hat SEO
A
... [Read more]
Whitelist
A
... [Read more]
Wireframe
A
... [Read more]
Word-of-Mouth Marketing (WOM Marketing)
A
... [Read more]
Worm
A
... [Read more]
Worm
A
... [Read more]