Knowledge Base Topics: Sending Emails

Levels of Permission

Permission to send email to your subscribers comes in many forms, ranging from weak to strong. Obtaining permission, or consent, is a necessary foundation for

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3 Automation Workflow Ideas

Automation can help marketers personalize emails without a ton of creation time. With the right mix of automated journeys, marketers can drive engagement and revenue with efficient personalized messages.

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Mailboxes filled

What causes emails to go to spam?

Email providers look for a number of factors when deciding whether to automatically send your emails to spam. If you’ve made it on an email blacklist, that means you’ve repeatedly sent emails to recipients who haven’t signed up for your email list.

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Email Spam Words to Avoid

When writing your email subject lines, you want to avoid: Over-sensationalizing Over-promising Using strange formatting to “stand out” in the recipient’s inbox Next time you

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