Brand Indicators for Message Identification (BIMI) is an emerging security technology that helps authenticate your email marketing and builds trust with your customers. BIMI works with DKIM, SPF, and DMARC protocols to protect your domain from being used by malicious actors to send fraudulent email. It causes your logo to appear right next to your messages in a user’s inbox, so that your contacts and their email service will know these emails are really from you or your business.
The 3 Things To Avoid When Emailing Your List
When you decide to have an opt-in list, it is not just a matter of sending your subscribers your promotional newsletters or catalogs.
