A page on a website that contains a brief questionnaire that allows users to provide information about themselves and indicate an interest in being contacted about your products or services. Common form fields are first name, last name, email address, and area of interest. Essential elements of a contact form are a statement confirming the user is giving you permission to make contact and a link to your privacy policy.
Building Your Business with an Opt-in List
Before revealing the secrets of the trades, here are myths and fallacies that need to be cleared before one indulges into building an opt-in list.