Knowledge Base KB Tags: best practices

Email Spam Words to Avoid

When writing your email subject lines, you want to avoid: Over-sensationalizing Over-promising Using strange formatting to “stand out” in the recipient’s inbox Next time you

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3 Automation Workflow Ideas

Automation can help marketers personalize emails without a ton of creation time. With the right mix of automated journeys, marketers can drive engagement and revenue with efficient personalized messages.

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Creating Lists

Here you will create your list. Then you can add subscribers to your list (or potential subscribers can subscribe to your list through subscription form).

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Levels of Permission

Permission to send email to your subscribers comes in many forms, ranging from weak to strong. Obtaining permission, or consent, is a necessary foundation for

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