A line or two of information found in the closing of an email, usually followed the sender’s name. Signatures can include advertising information, such as a company name, product, brand message or marketing call to action (subscribe to a company newsletter with the email subscribe address or Web registration form, or visit a Web site with the URL listed).

Building and managing an opt in list for a website
Building and managing an opt in list for a website provides a seller direct access to a wide number of potential customers. Building and managing