An arrangement where one company provides services to another company that would otherwise have been implemented in-house (See also “ASP”).
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When you decide to have an opt-in list, it is not just a matter of sending your subscribers your promotional newsletters or catalogs.
Whether you choose to do your marketing online or offline, one thing does not change. This is the concept that no single marketing strategy will be as effective as a combination of two or more marketing strategies.
Email marketing is quickly becoming one of the most popular forms of Internet advertising. This is because there are many distinct advantages to the concept
