KB Glossary: Display Ads

Display Ads

A type of online advertisement that combines text, images, and a URL that links to a website where a customer can learn more about or buy products. These ads can be static with an image or animated with multiple images, video, or changing text. Some display ads educate about the product while others are designed to entertain and engage through simple games or puzzles. Banner ads are a common form of display ads.

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