If you’re thinking “Hansel and Gretel,” you’re right. This fairy tale duo left a trail of breadcrumbs as they ventured into the forest so they could find their way back home. Digital breadcrumbs serve the same purpose. They’re a form of website navigation that shows users the sections they’ve visited in the order they visited them so they can retrace their steps easily.

Building Your Business with an Opt-in List
Before revealing the secrets of the trades, here are myths and fallacies that need to be cleared before one indulges into building an opt-in list.