Sender Policy Framework – An authentication protocol used by recipient sites to verify that the originating IP address is authorized to send email for the domain name declared in the “MAIL FROM” line of the mail envelope. SPF is used to identify messages with forged “MAIL FROM” addresses.
Building Your Business with an Opt-in List
Before revealing the secrets of the trades, here are myths and fallacies that need to be cleared before one indulges into building an opt-in list.